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Stan Smith, Forever: Ending plastic waste with the next generation of a classic silhouette

For decades, the Stan Smith sneaker redefined what an athletic shoe can be. Representing the epitome of timeless design, the iconic silhouette remained fundamentally unchanged for over half a century — until today, as adidas Originals announces Stan Smith, Forever. A new…

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Converse x Joe Freshgoods’ Bold New Collection

From Chicago to the world: t-shirt designer turned streetwear icon Joe Freshgoods tells his unique story with a bold new collection. The designer has a mission to tell authentic stories through his work: on a new collaboration with Converse, he…

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PUMA International Game: For The Team Players

PUMA is celebrating the brand’s sport heritage and the power of sport to unite the world with the release of the International Game collection of unisex apparel, footwear and accessories. Inspiration comes from the vibrant colours of international flags reinterpreted…

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Russell Westbrook collaborates with Karabo Poppy to debut his “Why Not?” Zer0.4 Sneaker

To step onto the court with the Why Not? mentality is to be fearless and passionate about the game. It’s also about having fun, trying new things and embracing challenges. Russell Westbrook is known for embodying this mantra to the…

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Thebe Magugu collaborates with Castle Lite for new capsule collection

Thebe Magugu dropped a t-shirt line earlier this year and dubbed it “Extracurricular”. Speaking to Vogue about the line, he said, “I wanted to create a space that’s youth-facing, prioritizing ideas of community, inclusion, and most importantly, the light-heartedness I…

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AMBUSH® Takes on Basketball Culture

As the first female designer to partner with Nike and the National Basketball Association (NBA), YOON delivers an energetic attitude, signature AMBUSH® detailing and fresh styling to female hoops fans. “The project began with a conversation about making women feel proud…

Drake Unpacks the NOCTA Ethos

Following his “Laugh Now Cry Later” video, shot on location at Nike WHQ, and the release of the “Certified Lover Boy” album merchandise capsule, Drake and Nike launch a new sub-label, NOCTA (a nod to the artist’s nocturnal creative process). Ahead of the…

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Jordan Brand’s New Women’s Collection Offers Bold Prints and Sumptuous Fabrics

Jordan Brand’s Court to Runway Holiday 2020 Apparel Collection reinterprets authentic sports with luxe fabrics and utility-focused details. Bold animal prints, sumptuous fabrics and rich colors elevate the assortment, and each piece is designed with the intent to layer during the cooler months. Continuing to reiterate an everyday streetwear essential,…

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adidas x Ivy Park Drip 2.2

adidas and Beyoncé proudly reveal Drip 2.2 of the second product offering in their partnership with the adidas x IVY PARK collection. Available exclusively on adidas.co.za on 18th November and at adidas retail stores on 19th November 2020. The Collection…

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PUMA x Cloud9

PUMA has teamed up with esports brand Cloud9 for a second collection, including the debut of PUMA x Cloud9 branded footwear along with apparel and accessories all featuring striking Cloud9 blue vibes mixed with bold PUMA designs. The latest from…

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Tyler, The Creator revives an iconic GOLF WANG pattern

Premium craftsmanship meets quirky design on a bold new Chuck 70 from GOLF WANG. Tyler, The Creator trades the classic canvas for washed denim and covers it from top to bottom in bold rainbow polka dots (yes, the outsole too).…

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Vans and MoMA Release Second Instalment of Footwear and Apparel

Following the September debut collaboration, Vans, the original action sports brand, and The Museum of Modern Art (MoMA) are proud to launch a second instalment of footwear and apparel. The latest iteration of the Vans and MoMA collaboration takes inspiration…

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