Culture Archives - Page 31 of 32

Store of the Month: Shelflife Johannesburg

Words by Azola Mona Founded on graffiti and street art in 2006 the natively Cape Townian, Shelflife was the first streetwear store in Africa. To date, the retail streetwear and sneaker store has held the local urban/street and sneaker culture…

Big Sean Announced as PUMA Ambassador

Global Sports Brand PUMA has partnered with cultural influencer, Grammy nominated, multi-platinum recording artist, Big Sean, as their new Creative Collaborator and Global Ambassador. Partnering with the accomplished artist expands the brand’s roster of partners that lend their creativity and…

The Rise of Virgil Abloh

Words by Kendra Hunsley The insurgency taking place within the fashion industry is one that cannot be ignored and has the entire industry in hysteria. There’s a wave of modern fashion designers and creative directors who have infiltrated the…

10 Most Iconic Jordan’s

Words by Lesedi Baipone “I thought Jordan’s and a gold chain was living it up” – Nas / Street dreams Today’s athletes are not just athletes but are part celebrity and part business brands. Athletes are extremely marketable as they bring…

Culture News

Competition: Stay Fresh Saturday

One of South Africa’s biggest luxury urban events, Stay Fresh Saturday, is back with another exciting installment. Stay Fresh Saturday takes place on the 11th of March at Shimmy Beach Club and will feature the hottest musical talent in country, including…

Culture Features

Top 10 Business Lessons I have Learned from Jay Z

Words by Nick Kaoma “More than a Hustler, I’m the Definition of it” Shawn Corey Carter is one of the most astute, charming and savvy men walking God’s green earth today. Everything Mr. Carter touches seems to turn into platinum.…

Culture News

Kwesta Collaborates with Red Heart

Kwesta once again proved himself as one of the most innovative figureheads in the music industry when he hosted a spontaneous Drop Party to premier four new music videos of which he featured in two. First to premier was TLT’s…

adidas Consortium Sneaker Exchange – Sneakersnstuff x Social Status

The second installment of the 2017 Sneaker Exchange is a transcontinental collaboration between two major Consortium partners. Sweden’s Sneakersnstuff began life in Stockholm and has gradually opened stores across northern Europe. Similarly, Social Status started with a single store in…

PUMA Drops We Run The Streets Ad

PUMA’s Run The Streets campaign gets a local flavour with rapper Gigi Lamayne, 2015 South African Hip Hop Awards winner Nasty C, Digital Maskandi founder and artist Mashayabhuqe KaMamba and PUMA’s own Rolo Rozay lacing up in the IGNITE Limitless…

Culture Features

Top 10 Urban Brands That Should Make a Comeback

Words by Mzo Gcwabe Nostalgia was first coined by Johannes Hofer in the 1680s as a diagnosis for the painful longing for “home” experienced by soldiers that spent an extended time out in the field. For many of us today…

Culture News

Khuli Chana To Attend The Grammy’s

Absolut is the Official Spirits Partner of the 59th Annual GRAMMY AWARDs. As a celebration of this powerful union, Absolut will be sending Khuli Chana to take Africa to the world. In celebration of the most recent success with the…

Culture Features

Feature: Until Until

Words by Caron Williams Great movements are marked by an incredible vision. They offer a sense of community, an identity and an ethos that resonates profoundly with a set group of people. They fundamentally mold and shift culture, and ultimately…

Culture