The Future of Influencer Marketing in SA
March 12, 2019
Words by Mercia Tucker The Cambridge English dictionary defines an influencer as “someone who affects or changes the way that other people behave, for example
Words by Mercia Tucker The Cambridge English dictionary defines an influencer as “someone who affects or changes the way that other people behave, for example
Sanelisiwe Twisha sits cross-legged on the floor of her apartment, looking up as she speaks to me. While her physical demeanour in the moment is
Words by Mercia Tucker Just as soon as I’d entered the Universal Music boardroom, I was engulfed in a bear hug by Bas. He’d performed
Words by Mercia Tucker I lost my aunt in 2018. It wasn’t the open-heart surgery that killed her, but the complications of being cut open
Words by Mercia Tucker If your interest in urban youth culture started to take shape between 1996 and 2009, chances are you were touched by
Words by Mercia Tucker Austin Malema has grown to become one of the most revered photographers in SA. Coined by Khutso Theledi late last year,
Words by Mercia Tucker DJ PH has had a stellar year. Never one to settle into complacency, his thinking is “How do you better yesterday?
More than Kwesta, the musician endears himself to you as Senzo Vilakazi, the man. Never one to enforce the stereotype of ‘celebrity’, it’s his boy
As a coming of age, Bonginkosi ‘Kid X’ Mahlangu’s debut album couldn’t be a more fitting tribute to his journey as an artist. Running the
Words by Mercia Tucker In early April 2018, a prominent Sunday newspaper ran a story with the headline “Gospel shocker: How black musicians got screwed”.
The love story isn’t a novel idea in the hip hop storytelling pantheon. Project Pat’s “Choose U” was one such tale of ‘hood love’; a
Words by Mercia Tucker To refer to Sliqe solely as a DJ would be a disservice to the musician that he has worked to become.
